Jim’s Group New Slogan – Your Local Expert
The Jim’s Group is one of the most well-known franchise systems in Australia and you may not know this, but it is also the biggest franchise group in the Southern Hemisphere. This dynamic and ever-growing franchise system did not just become successful for no reason. The simple reason is because those individuals that own a Jim’s franchise business are highly knowledgeable in their field, they know what they are doing, and they are local.
After Jim Penman arranged for some market research at the Jim’s Group headquarters, it was noticed that many of our customers had a misconception regarding the location and the expertise level of our franchises. While our franchise owners are all local, many people consider the Jim’s Group to be a big company that is far away from them, and that it was operated by everyday people with general knowledge in their chosen field.